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Most popular areas for foreigners to buy a house in Italy

The most popular areas for foreigners to buy property in Italy. Find out why.

Palermo, Sicily: one of the most popular areas in Italy, according to the Italian Homes report | Photo: iStock - Filippo Bacci
Palermo, Sicily: one of the most popular areas in Italy, according to the Italian Homes report | Photo: iStock - Filippo Bacci

Italy remains a privileged destination for foreigners seeking not only tourism, but also real estate investment opportunities.

The country, with its Mediterranean lifestyle and tax benefits, is increasingly attracting international investors.

Recent reports, such as “Italian Homes” by Knight Frank, highlight the regions that most attract the attention of foreigners looking for properties, both to live in and to spend time there.

Why do foreigners buy houses in Italy?

In recent years, the search for properties in Italy by foreigners has increased considerably.

The Covid-19 pandemic and the rise of remote working have opened up new opportunities, allowing professionals from around the world to live and work from anywhere.

In addition, the Italian lifestyle, with its stunning landscapes, mild climate and rich cultural heritage, are decisive factors for those who wish to establish themselves or invest in the country.

The tax benefit offered in some regions also contributes to this growing trend.

Lake Como: the refuge of celebrities

Lake Como is one of the most sought-after destinations for foreigners in Italy, especially for those who want to live in a setting of luxury and tranquility.

The region, famous for being a refuge for international celebrities, offers high-end properties with spectacular views.

The combination of natural beauty, proximity to Milan and the offer of exclusive properties make Lake Como one of the most sought-after areas in the country.

Liguria: the coast that enchants

Liguria, with its stunning coastline and charming villages, is another region popular with foreign investors.

The crescent coast and the famous Cinque Terre attract tourists and property buyers looking for quality of life and tranquility.

Cities like Genoa and Rapallo are also very popular, with their historic streets and mild climate.

Portofino: the charm of the Ligurian Riviera

Portofino, located on the Ligurian Riviera, is one of the most luxurious and sought after by celebrities, and its fame has also conquered the international real estate market.

The location, known for its unparalleled beauty and sophisticated atmosphere, offers exclusive properties that attract investors looking for vacation homes or permanent residences.

In 2024, Portofino was highlighted as one of the Italian cities with the most valued holiday properties.

Lucca and Val d'Orcia: Tuscany on the rise

In Tuscany, Lucca and Val d'Orcia are among the top choices for foreigners looking to invest in real estate.

Lucca, with its preserved medieval architecture and charming city wall life, attracts buyers interested in a quieter yet sophisticated lifestyle.

Val d'Orcia, famous for its countryside and vineyards, remains a symbol of Tuscany and a dream come true for those who want to live in an idyllic place.

Umbria: the tradition of the medieval Borghi

Umbria, a central region of Italy, is known for its picturesque medieval villages and green landscapes, which make it an irresistible choice for foreigners seeking tranquility and beauty.

Cities like Perugia and Assisi offer a unique life experience, combining tradition, art and a serene environment.

Lake Trasimeno, with its calm waters and quiet villages, is another attraction for those looking for a home in the region.

Florence: art and history on every corner

Florence, one of the cradles of art and history in Italy, continues to be one of the most sought-after destinations for foreigners looking for properties to live in or as investments.

The city, which attracts tourists and art lovers from all over the world, offers a wide variety of properties, from historic apartments in Renaissance palaces to houses in quiet neighborhoods with easy access to the cultural center.

The combination of art, culture and high quality of life makes Florence one of the most desirable cities for those looking to live in Italy.

Sardinia and Sicily: paradises in the Mediterranean

A Sardinia and Sicily, with its crystal-clear beaches and vibrant culture, are two of the most sought-after regions by foreigners looking for seaside properties.

Sardinia is famous for its idyllic coastlines, while Sicily, with its historic ruins and stunning landscapes, attracts investors looking for both luxury properties and more affordable options.

Both islands offer the perfect balance between peaceful living and access to a rich cultural and historical heritage. (Photos: Depositphotos)

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